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eccn Introduction

eccn is a four-year-old Internet joint venture between Avnet Inc. and the China Ministry of Information Industries (MII). It is China¡¯s leading digital media network dedicated to the nation¡¯s electronic manufacturing industry. It comprises an online platform (eccn.com) with over 108,000 registered members and GEC magazine (¡°Global Electronics China¡±) with 36,000 circulations. Its membership mainly comprises electronic engineers and purchasing professionals.
Partners
CCID of China's Ministry of  Information Industry  -  the government agency  overseeing the nation's entire technology business,  and  Avnet  Inc,   one of the largest global  electronic component distributors and a Fortune 500 company, founded eccn in January 2000.
Service Features
eccn is now providing e-marketing and e-media services to over 100 global electronic suppliers, fulfilling a series of their crucial marketing needs in China:

  • Establish  e - connections with a large number of Chinese engineers
  • Generate sales leads & e-contacts with OEM purchasing professionals
  • Disseminate technology & business information on a broad or target basis
  • Assist  to  achieve brand name  market and government recognitions
  • Use e - marketing to increase sales and expand China market share

eccn's e-media is supported by its well-known printed media - the  "Global Electronic Components" magazine and 8 branch offices located in key regions of China. The synergetic integration of online  and printed media,    extensive  connections with the Chine OEMs  and strong government support have positioned  eccn  to become the most powerful  and effective marketing platform to the $80 billion China electronic market.
Membership Profile Customer Reference

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